Tolife

It all started when…

ToLife is a company that I helped brand. They create promotional swag for Bar and Bat Mitzvahs. The thought was to create a logo that captured the dripping wax every child knows from growing up with a menorah, as well as the flame. I chose to go with the blue part of the flame because it is the starting point of the flame. This equated in my mind to the start of religious maturity and responsibility that teens are expected to have after this rite.

Check out the website here!

SCOPE: Branding | Logo Design | Typography | Color Theory